After much anticipation, Moe’s Southwest Grill has announced a commitment to improve the lives of chickens raised for meat in their supply chain.
Today’s announcement follows a Compassion USA campaign, featuring a Wonder Woman parody video in which a league of Mighty Moms fight for justice, demanding to know where their food comes from and telling Moe’s to step up for chickens and consumers alike.
Moe’s has committed to implement the following changes by 2024:
- Source only chicken breeds that are approved by Global Animal Partnership (GAP) as having higher welfare outcomes;
- Source only chickens that are given more space, per GAP’s standards;
- Ensure all chickens sourced have an improved environment, including litter, lighting and enrichment, per GAP’s standards;
- and Source only chickens that are more humanely processed, through a multi-step, controlled-atmosphere system.
Moe’s joins other food leaders like Subway and Burger King in making commitments to improve the lives of chickens.
The vast majority of chickens today are bred to grow very big, very fast. Their legs, lungs, and hearts often cannot support the weight of their unnaturally large bodies. They are also housed in crowded factory farm sheds with no natural light.
Moe’s Southwest Grill's commitment is a step in the right direction in the larger fight to change how chickens are treated, starting with healthier genetics and better living conditions.